Kitchen Restock reduces CPC by 54% using Bidnamic’s Targeted Search Term algorithm
54% CPC reduction
When advertising on Google Shopping, the data you generate forms the basis for improving campaign performance.
Unlike other machine learning platforms, Bidnamic’s platform gives you full access to all your campaign data. And our team of ecommerce specialists will help you identify the data insights you need to beat your competitors.
Our clients benefit from:
Bidnamic’s platform uses several advanced technologies to access historical data as soon as we launch a campaign for our clients, unlike alternatives that start with a blank sheet.
This accelerates the machine learning process and minimises the time needed for our clients to see tangible results.
One of the proprietary techniques we have developed is Reliable Tracking Periods, which enables us to identify and fix anomalies in the pre-launch data that risks slowing the machine learning process, such as:
Bidnamic’s platform gives you access to the search terms your customers use, so you can use this invaluable information to target new customers on other channels, such as social media, SEO, and other marketplaces.
Being able to see search term trends also helps inform your restocking and new products decisions, so you don’t miss out on surges in demand.