How to claim a URL in Shopify: A Google Merchant Center guide
Read more >It’s not uncommon for clients to ask about claiming a Shopify URL in the Google Merchant Centre. So I’ve come up with a step-by-step guide to verifying your ecommerce store!
How does a CSS affect your performance on Google Shopping?
Read more >What is CSS and how could it help my Google Shopping performance? Data Analyst Jak reveals all.
Things to know when you change your Google Merchant Center feed
Read more >Onboarding specialist, Harrie explains the three biggest mistakes made in clients' Merchant Center feeds
How to stop irrelevant ad clicks using purchase intent
Read more >Retailers often find the source of wasted Ad Spend is irrelevant clicks in Google Shopping, here's how you can avoid this.
Using device bid modifiers and dayparting in your Google Shopping campaigns
Read more >Trying to optimise your campaigns? Device bid modifiers and dayparting are great methods for targeting!
Targeting search terms in Google Shopping campaigns
Read more >If you want to get the most out of Google Shopping, negative keywords will help you get in front of the most interested shoppers.
How to structure Google Shopping campaigns
Read more >There comes a point where managing your Google Shopping campaigns becomes impossible even for the best of us. Let's explore a few different ways to structure your account.
What is a Google Shopping campaign?
Read more >Google Shopping campaigns enable online retailers to promote their products on Google, displaying your product image and relevant information to consumers before they even click the ad.
What is a Google Shopping Feed?
Read more >Google Shopping Feeds - What are they? Let us explain what a Google Shopping Feed is, as well as the difference between the Merchant Centre and AdWords. Are Google Shopping Feeds critical to your success on the channel?